Why Wine Glass Media?

I knew I wanted to be a journalist since I was about five years old. While I loved the Teenage Mutant Ninja Turtles, April – the yellow jumpsuit-wearing reporter – was my favourite character. She had red hair, I had red hair. Her name was April, I was born in April. My young self thought it was destiny.

But it took another two decades – after I had gone onto become the journalist I envisaged – for me to uncover the real reason I loved the profession so much. It wasn’t about the news or seeing my name in the paper.

It was because it enabled me to talk to people, hear their stories and share them with the world through words everyday.

While journalism will always have a special place in my heart, this year I have decided to fulfill my dream of starting my own business. I keep seeing great businesses struggling because of their inability to effectively communicate with their customers, be it through their website, newsletters or social media channels.

I am here to help with that. The strategy and audience may be different to reporting, but the work is the same. I get to meet with people, understand their business and create content that tells the world what they are about.

Let the fun begin.

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